Are you a Black entrepreneur with a proven business or idea ready to scale? The NAACP Powershift Entrepreneur Grant is a standout opportunity this fall—offering $25,000, mentorship from Shark Tank star Daymond John, and a chance to be featured during Black Entrepreneurs Day.
This isn’t just funding—it’s a platform, a spotlight, and a springboard. Let’s dive into what it offers, who it’s for, and how to apply.
🏁 What Is the NAACP Powershift Entrepreneur Grant?
Launched in partnership with Daymond John, Medium Rare, and The Shark Group, this grant is part of Black Entrepreneurs Day, celebrating Black-owned business excellence. Past recipients have received $25K each, live on a national broadcast, plus media exposure and strategic resources Facebook+15NAACP+15NAACP+15.
This grant goes beyond money—it offers visibility, network access, mentorship, and credibility for Black-owned businesses poised to scale.
💰 What You Receive as a Winner
- $25,000 grant, no strings attached
- One-on-one mentorship from Daymond John
- National visibility and inclusion in Black Entrepreneurs Day events
- Connection to the NAACP and partner networks for future opportunities Grantboost
This combination of capital, coaching, and community can be transformational at any stage of the business journey.
✅ Who Should Apply?
To be eligible, you must meet the following:
- Your business is at least 51% Black-owned and for-profit
- Business is legally registered and based in the U.S., Puerto Rico, or D.C.
- You’re 18 years or older (19 in some states)
- Your business is stage-flexible: ideal applicants include both rising startups and established ventures seeking expansion Skip
🗓️ 2025 Application Timeline
Mark your calendar:
- Application opens: October 24, 2025
- Deadline: November 1, 2025
- Interview notifications: by November 15
- Event (Atlanta): Winners must be available for Black Entrepreneurs Day broadcast Nov 20–22, 2025 NAACP Los Angeles+10NAACP+10Grantboost+10Black Entrepreneurs Day+1Grantboost+1
This annual timing means preparation now can position you for success later in the year.
🧠 Why This Grant Is So Valuable
The funding cannot be understated—$25K is real operational capital. Beyond that:
- Mentorship from Daymond John offers business insights and visibility rarely accessible to Black founders
- Inclusion in Black Entrepreneurs Day connects you to audiences nationwide
- Thousands in funding have been awarded in past cycles (over $750K total) Black Entrepreneurs DaySkip+5NAACP+5NAACP+5LegalZoom
This program directly addresses long-standing funding inequities by centering Black entrepreneurship.
📋 How to Apply Successfully
Follow these steps to prepare:
- Visit the NAACP official grant page when open: find the link at naacp.org Facebook+15NAACP+15NAACP+15
- Prepare application materials: business info, ownership proof, impact narrative
- Craft a standout pitch: Highlight your business goals, how $25K will be used strategically, and your vision for growth
- Submit before November 1
- Be interview-ready in mid-November and available for the Atlanta event in late November (20–22) LegalZoom+2NAACP+2NerdWallet+2
🔎 What Makes the Powershift Grant Trending in 2025?
This program consistently appears on top small-business grant lists across platforms like Shopify, NerdWallet, and LegalZoom due to its high award amount, consistent impact, and elevated visibility elements NerdWallet.
It’s recognized as one of only a few nationally visible grants that offer both capital and a strategic platform for Black entrepreneurs.
👥 Bonus Opportunity: Other Programs Worth Exploring
If you’re also looking into other top Black entrepreneur grants in 2025:
- Comcast RISE: $5,000 grants + marketing & tech support in select cities NerdWallet+2Grantboost+2Grantboost+2
- Google for Startups Black Founders Fund: Up to $150K plus credits & mentorship (Q2 2025) Grantboost+1Grantboost+1
- Breakthrough Program by DigitalUndivided: $5K + mentorship for Black/Latina women entrepreneurs ($50K+ revenue) (Applications Aug–Sept) Grantboost+1NerdWallet+1
Combining multiple applications increases your chances of receiving support—and so does applying strategically across programs.
🏁 Final Takeaway: Don’t Wait—Plan Now
If you’re a Black business founder ready to scale, get seen, and receive mentorship at the next level—mark your calendar and prepare to apply for the NAACP Powershift Entrepreneur Grant this fall.
- $25,000 in non-dilutive funding
- Mentorship from Daymond John
- National exposure and brand credibility
📣 Share this post with fellow Black entrepreneurs—let’s make sure no founder misses this window of opportunity.
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